2010-11 Quebec Campaign
  Creative Medium Specifics In Market
  CTC Co-op Print
  Outdoor - English Newspaper

   Full-page ad in the Montreal Gazette   May 15 &
June 12, 2010
  Kid Fun - English
      May 29 &
June 19, 2010
  Outdoor - French Newspaper

   Full-page ad in La Presse

   May 22 &
June 5, 2010
  Kid Fun - French
 
  May 29 &
June 19, 2010
  Radio
  Ontario Beaches :30 English Radio   Montreal (English) radio stations - CJFM, CFQR, CJAD, CHOM.   May 24, 2010
(6 weeks)
  Ontario Attractions :30 English

     

  Television
 
Promo :15
Toronto Island & AGO :60
Upper Canada Village
& Zoo :60
TV

   Vignettes with Chantal Fontaine running on Radio-Canada.   May 10 –
June 20, 2010
  Email Marketing
 
Email #1
Email #2
Email   Two summer emails targeting
French-speaking families.		  
May 11, 2010
June 23, 2010
  Online Advertising
  Radio-Canada.ca & TOU.tv Display Advertising   Online banner driving to ontariotravel.net/bienvenue   May 17 -
July 4, 2010
       
 
 
VideoEgg.com
Rectangle 300x250
Facebook 616x70
Leaderboard 728x90
Button 125x125
Skyscraper 160x600
Half Page Ad 300x600
Mini Banner 300x50
Twig Top
Twig Bottom
Video Portal
Display Advertising   Online video advertising running on the VideoEgg network of sites. Ads link to a VideoEgg portal containing tv vignettes, images, social media sharing and links to ontariotravel.net/bienvenue.   May 17 -
July 4, 2010
       
 
  Search Engine Marketing Online   Google - geo-targeted to Franco-Ontario and Quebec   Year-round
  Campaigns

2012-13 Campaign
2011-12 Campaign
2010-11 Campaign
2009-10 Campaign
2008-09 Campaign		 Français